Bally Bet

Bally Bet US Review (2023)

Until 2020, Bally Bet’s parent company (Bally’s Corporation) was known as Twin River Worldwide Holdings. In July 2020, the company purchased the rights to Bally’s brand from Caesars Entertainment, changed its name to Bally’s Corporation, and rebranded all but one of its properties under the "Bally's" name. 

This review takes a deep dive into Bally Bet’s offerings in the United States and the benefits that await players that gamble on the platform.

States that Bally Bet Operates In

Bally Bet currently offers its sports betting product in six states (New York, Arizona, Colorado, Iowa, Indiana, and Virginia) and its online casino in New Jersey. This section provides brief descriptions of the company’s product offerings in each state.

New Jersey

• Launched in NJ: February 2022
• Available products: Online casino 
• Land-based partner: Bally’s Atlantic City Casino Resort 
• Regulated by: New Jersey Division of Gaming Enforcement (DGE) 

Notes: At present, New Jersey is the only state in the US where gamblers can enjoy the Bally casino product. 

New York 

• Launched in NY: July 2022
• Available products: Online sportsbook
• Land-based partner: N/A
• Regulated by: New York State Gaming Commission

Notes: Bally Bet was the last of the nine online sports betting licensees to go live in New York 

Arizona 

• Launched in AZ: February 2022 
• Available products: Online sportsbook 
• Land-based partner: N/A
• Regulated by: Arizona Department of Gaming (ADG) 

Notes: In 2021, Bally Bet signed a deal to become the official sports betting partner of WNBA's Phoenix Mercury over the next 15 years. 

Colorado 

• Launched in CO: May 2021
• Available products: Online sportsbook 
• Land-based partner: Bally’s Black Hawk
• Regulated by: Colorado Department Of Revenue

Notes: Bally bet first launched its online sports betting product in Colorado.

Iowa 

• Launched in IA: June 2021
• Available products: Online sportsbook 
• Land-based partner: Grand Falls Casino & Golf Resort
• Regulated by: Iowa Racing and Gaming Commission (IRGC)

Notes: Bally bet struck a market access partnership with Elite Casino Resorts for its launch in Iowa.

Indiana

• Launched in IN: December 2021 
• Available products: Online sportsbook 
• Land-based partner: Bally’s Evansville
• Regulated by: Indiana Gaming Commission

Notes: Following the deal between Sinclair Broadcasting and Bally sports, Fox Sports Indiana was renamed Bally Sports Indiana in 2021. 

Virginia 

• Launched in VA: November 2021
• Available products: Online sportsbook 
• Land-based partner: N/A
• Regulated by: Virginia Lottery

Notes: Bally Bet was the last online sportsbook to go live in Virginia in 2021.

What’s Next for Bally Bet in the USA? 

The Bally Bet sportsbook brand already launched in six states, and its online casino brand is present in one. Since Bally’s Corporation currently owns 14 properties in 10 different states, we can expect that it’ll expand its online gambling services to these states. The company has also announced that it’ll be launching its sportsbook soon in Ohio.

Bally Bet Sportsbook Review

While Bally Bet’s online casino is only legal in New Jersey, the Bally Bet sportsbook is available to gamblers in New York, Arizona, Iowa, Virginia, Colorado, and Indiana. The sportsbook is a legal gambling platform since it possesses licenses from the appropriate authorities in each state. It offers highly competitive odds on an impressive array of sports and betting markets to ensure bettors are never out of options.

The only downside with this sportsbook is that it does not offer daily fantasy sports betting. However, players can turn to other platforms, such as Monkey Knife Fight–a DFS brand under Bally Corporation. 

Bally Bet Sportsbook Betting Market 

Any avid sports bettor will be excited at the wide selection of betting options on the Bally Bet sportsbook. The platform allows gamblers to wager on diverse sports, ranging from American football to golf, basketball, soccer, tennis, hockey, auto racing, baseball, boxing, etc.

You can also bet on popular competitions and leagues, including the MLB, NFL, NCAA Football, CFL, PGA Championship, WNBA, FIFA World Cup, NCAA Basketball, MMA, UEFA Champions League, NHL, MBA, international baseball, international soccer, etc.

To further expand the available options, Bally Bet also offers various betting markets in each sport, such as futures, moneyline, spreads, over/under, game props, both teams to score, total home run matchups, etc.

Bally Bet Sportsbook Features

Bally Bet integrates certain features on its online sportsbook to boost its customer’s overall gambling experience. These features include:

• Live betting: This feature allows you to bet on an ongoing sports event or alter your bets in response to occurrences in the match. Although Bally Bet's live betting feature is adequate, its interface is overly simplistic and does not show useful real-time information or visual trackers. 
• Social betting community: Bally bet offers community-focused features that integrate social media with gambling. The platform allows you to share your wagers, discuss them, or celebrate your wins with friends on your social feed. You can add your friends' selections to your bet by clicking a button or compete against them in custom leagues. These unique features allow Bally Bet’s customers to build a community with other sports bettors and differentiate the operator from its competitors.

Bally Bet Sportsbook Promotions 

Besides offering highly competitive odds and a rich selection of betting markets, Bally bet also showers its users with mouth-watering bonuses and promotional offers. These offers include odds boosts, loyalty rewards, exclusive promotions, etc. 

Bally Bet also has an early cash-out feature that allows players to withdraw their winnings before a match ends. This feature helps mitigate your losses should a match stop going how you predicted.

Bally Bet Loyalty Program 

By registering on Bally Bet, you automatically become a participant of the operator’s exclusive loyalty program, through which it rewards regular users of its platform. Every time you wager a minimum of $2 on online sports bets or casino games at any Bally Bet land-based partner, the platform awards you with points that can be accumulated and exchanged for incredible benefits.

For example, you can exchange 4000 points for $1 in cash at any land-based partner or 2000 points for $1 in free play. The more points you accumulate, the higher you ascend on the VIP Ladder and the more attractive your rewards become.

Mobile Betting 

To cater to players that enjoy gambling on their mobile devices, Bally Bet has dedicated mobile betting apps that work seamlessly on all Android and iOS devices. The app is easy to use and offers countless betting options across various sports. There are also benefits you can only enjoy by downloading the sportsbook’s mobile app, such as the Bally Bet Trophy Reward. Bally Bet has more than 70 progression trophies built into the app that reward active players. You can unlock these trophies by placing bets, and with each unlocked trophy comes free bets credits, up to $500.

You can download the Bally Bet app from App Store if you use an Apple device or from the Google Play Store if you use an Android. If you'd prefer not to download the gambling app, you can access the Bally Bet mobile-optimized website by simply visiting the gambling site on your mobile device.

Note that the sportsbook’s mobile platform is only available to gamblers in Colorado, Iowa, Indiana, and Virginia, while players in New York and Arizona can only access the operator's sports betting services via its app. 

Bally Bet Customer Support

Gambling online may not always be a smooth ride. You may encounter issues along the way that’ll require some assistance to rectify. To ensure that you always find help in the face of challenges, Bally Bet has a competent customer support team that is reachable via various channels. 

The Bally Bet website has a comprehensive FAQ section packed with answers to popular questions that bettors have. If you’re unsatisfied with the answers in this section, you can reach a customer support representative using any of the following methods:

• Live chat 
• Email: support@ballybet.com 
• Telephone support: 844.844.3BET or 844.844.3238

The live chat feature is available 24/7 and allows you to receive answers to your questions in real time. You can also reach the support team by sending an email to the address above and expect an appropriate response within the next 24 working hours.